Our Story

Creating SRF DRY had been a dream of creators Paul & Dave for a number of years before being launched in late 2020. Being an experienced surfer, Paul recognised the need for a high quality yet affordable brand in the market and the two set about making their dream a reality.

Changing robes are not a new concept - most outdoor sports enthusiasts will have at least toyed with the idea of buying one at some point. However, high quality, responsibly sourced products created by brands who care are difficult to find and can be prohibitively expensive.

SRF DRY (pronounced 'Surf Dry') believe that top quality outdoor apparel should be accessible to as many people as possible, to fuel the passion for outdoor pursuits and encourage a life of adventure.

The SRF DRY team are passionate about self care and compassion. The mental welfare of customers and team members will always come first and the theme of mental health awareness runs through the core of the brand.

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